• Setup
  • Blog Implementation/Optimization: Implement and/or optimize the blog to ensure it aligns with your brand's messaging and SEO strategies.
  • CTA Template Creation: Develop blog templates with a well-crafted Call-To-Action (CTA) structure to guide readers towards desired actions.
  • Backdated Blog Blitz: Produce an initial backdated blitz of 15-20 blogs on high-priority topics to engage SERP-first users and enhance the blog's online presence.
  • Featured Blog Posts: Create three featured blog posts targeting site-first users, showcasing your brand's thought leadership and industry expertise.
  • SEO Optimization: Implement SEO strategies for the blog to improve its visibility on search engines and attract organic traffic.
• On-Going
  • Weekly Blog Posts: Commit to creating weekly blog posts that provide value to your audience and drive engagement.
  • Event-Driven Posts: Cater to the dynamic nature of your industry by creating unlimited event-driven posts on request, ensuring your blog content remains timely and relevant.
  • Content Refresh: Regularly update older blog posts to keep them relevant, improving their SEO performance and extending their lifespan.
  • Engagement Tracking: Monitor and analyze user engagement with the blog posts to gain insights and inform future content strategies.
  • User Feedback: Encourage and review user feedback on blog posts to understand your audience better and improve the content.